This privacy policy is designed to inform users of our website (located at, hardware, firmware software, services, and/or products (collectively, the "Service") about how Dendro Technology Inc. (“Dendro”) gathers and uses personal information that we collect in connection with use of the Service. Dendro takes user privacy very seriously, and we endeavor to inform you of the uses that we have for the data and information that you provide to us while using the Service. We will take reasonable commercial steps to protect user privacy consistent with the guidelines set forth in this policy and with applicable federal and state laws. In this policy, "user," “your” or "you" refers to any individual or entity using the Service, whether by browsing the Service, registering with us by creating an account, or participating in any other activities available through the Service. As the content and scope of the Service may change from time to time, we encourage you to return to and reread this privacy policy from time to time.


By accessing or using the Service, you acknowledge that you have read, understand, and agree to be bound by this privacy policy. If you do not agree to the terms of this privacy policy, do not use the Service.





We collect the following “Personal Information” in connection with the Service: your first and last name, email address, telephone number, postal addresses, your answers to periodic surveys, information and data related to your interaction with the Service, and (if you purchase a product on our website) shipping and payment information. In the event that we obtain your Personal Information from other sources, we may add it to the Personal Information that we have already collected from you in order to improve our products and the Service.



We may collect “Web Tracking Information” such as Internet protocol address (“IP address“), browser type, domain names, access times, and operating system. We also use cookies and navigational data like Uniform Resource Locators (“URLs”) to gather information regarding the date and time of your visit and the information for which you searched and which you viewed. This type of information is collected to make our products and services more useful to you. In some of our emails to you, we will use a “click-through URL” to make your experience as easy as possible. When you click on one of these URLs, our web server will detect that you clicked on the link from your email before arriving at your destination website. Tracking click-through URLs helps us determine your interest in particular topics and helps us measure the effectiveness of our customer communications. Cookies are small pieces of information that a web site sends to your computer’s hard drive while you are viewing a website. We may use both session Cookies (which expire when you close your web browser) and persistent Cookies (which stay on your computer until you delete them) to provide you with a more personal and interactive experience on our website. Persistent Cookies can be removed by following Internet browser help file directions. If you choose to disable Cookies, some areas of the site may not work properly. For more information about cookies, visit If you use a mobile device to access our Service, we may also collect information about the geographical location from which you accessed the Service.



Personal Information that you provide us by using the Service may be used for professional scientific research in the fields of stress, sleep, distress, and breathing. We may use Personal Information gathered from our Service for the purposes of this research. We may also use Personal Information to analyze and enhance and improve the delivery of the Service, to communicate with you including by sending information about Dendro products and services that we think may be of interest to you, and for the operational and administrative purposes of the Service. We may further use Personal Information to fulfill your requests for our products, programs, and services and to respond to your inquires about our offerings, and to offer you other products, programs, or services that we believe may be of interest to you. These purposes for which we may use Personal Information will be referred to in this privacy policy as the “Purposes.” Dendro and its Contractors will not use your Personal Information beyond the minimum amount and scope necessary to achieve the Purposes without first obtaining your consent.


Please note that by posting messages, uploading files, inputting data, or engaging in any other form of communication through the Service, you are granting us a license to use the content of any such message, file, data, or communication.



We use Web Tracking Information to administer the Service and to understand how well our Service is working, to store your user preferences, to develop statistical information on usage of the Services, and to analyze the productivity of users of the Service. This allows us to determine which features users like best to help us improve the Service, to personalize your user experience, and to measure overall effectiveness.



We may also create usage, statistical, anonymized, and/or aggregated data (collectively, “aggregated data”) relating to our users and the Service for analytical purposes. Aggregated data includes data derived from Personal Information and data collected by Dendro from other sources that has been anonymized so that it does not relate to or identify any individual. This data is used to understand our user base and to develop, improve, and market the Service.



If you register and provide your email address, we may send you administrative and promotional emails, including newsletters. If you wish to opt out of newsletters and promotional emails, you may do so by following the "unsubscribe" instructions in the email.





We may share your Personal Information with third parties in the following circumstances:


  • When we have your consent to share your Personal Information.
  • With a parent company, subsidiary, joint venture, or other company under common control with us in order to effect the Purposes.
  • In connection with, and for the purposes of, a business deal (or negotiation of a business deal) involving the sale or transfer of all or a part of our business or assets. These deals may include any merger, financing, acquisition, or bankruptcy proceeding.
  • With third party contractors engaged to provide services on our behalf ("Contractors"), including: analysis of data and usage of the Service, the operation of the Service or provision of maintenance and support for the Service; performance of marketing support; processing of payments; storing information or data; providing customer service; shipping products to you or satisfying your order through a different supplier.


When we use a Contractor to provide services that requires the Contractor to have access to Personal Information, we enter into an agreement with the Contractor which limits the Contractor’s use of the Personal Information to the minimum amount necessary to perform the services in question; requires the Contractor to report any suspected or actual breach of security or other incident related to the Personal Information to us; and requires the Contractor to adhere to the same level of privacy requirements that are required of us by all applicable law. By accessing or using the Service, you consent to our sharing your information with our Contractors and to our Contractors’ use of your information in accordance with all applicable law, this privacy policy, and the other terms and conditions applicable to the Services.



We disclose Web Tracking Information to Contractors, in order to analyze the performance of the Service and the behavior of users, and to operate and improve the Service. Certain Web Tracking information that is not correlated to individual user Personal Information, such as the popularity ranking of certain pages of the Service, may be published on the Service and so disclosed to all users of the Service. Dendro may disclose to its institutional and corporate subscribers how the users of the Service affiliated with the subscriber use the Service.




We may disclose aggregated data that does not contain Personal Information to third parties, such as potential customers, business partners, advertisers, and funding sources, in order to describe our business, operations, products, and services.



Use of the Service may involve use of the services of third party search engine operators or telecommunications carriers. Such operators are not our contractors, and any information that such operators collect in connection with your use of the Service is not "Personal Information" and is not subject to this Privacy Policy. We are not responsible for the acts or omissions of such operators.



We may use Personal Information, and any other information collected through the Service to the extent required to detect, prevent, or otherwise address security, fraud, or technical issues; by law or to comply with any legal obligation, process, or request; to resolve disputes; to enforce our agreements (including this Privacy Policy) with you; if in our reasonable discretion, use is necessary to protect or defend our legal rights or the personal safety of users of the Services, our employees and/or agents, or members of the public; or as otherwise permitted by law (e.g., exchanging information with other companies and organizations for the purposes of fraud protection).





If you would like your Personal Information or geographical location data permanently removed from our database, please contact us at We will delete your account and you will no longer receive marketing emails from Dendro. We may ask you to provide a copy of your driver’s license or other identifying documents to assist us in processing your request. Your removal from the mailing list or database will not remove records of past transactions or delete information stored in our data backups and archives. If you opt-out of allowing Dendro to collect geographical location data, the performance of the Service may be affected and you may not be able to access certain applications within the Service. If you are a User accessing the Service on behalf of an organization, the organization may require Personal Information or tracking of geographical location data in order to deliver the Service. Data on past transactions and data stored in backups and archives will be maintained and/or deleted in the ordinary course of Dendro’s business. Dendro may still contact users who have deleted their information for administrative purposes. Please note that this opt-out process may take some time to complete, consistent with all applicable law.



Dendro is happy to allow you to review, correct, add, or amend your Personal Information, email address, or other contact details held in our database, at any time. To do so, please contact us by sending an email to




We do not market our services to residents in Europe, nor do we have a place of business in Europe. We are thus not subject to Regulation 2016/679 of the European Parliament and of the Council of April 27, 2016, on the protection of natural persons with regard to the processing of Personal Information and free movement of such Information, known as the General Data Protection Regulation (“GDPR”). If you reside in the European Economic Area (“EEA”), please be aware that if you voluntarily provide us any personal information, that information will be transferred from the EU to data centers located in the United States for processing.


Although we are not subject to the GDPR, we will honor your data privacy rights upon request. If you are an EEA resident, you have the right, as applicable under the GDPR, to the following:


  • Request an accounting of Personal Information that we possess that pertains to you in an electronically portable format (e.g., electronic copies of information attached to an email).
  • Request that we correct or update Personal Information that pertains to you.
  • Request that we delete Personal Information that pertains to you.
  • Fully or partially withdraw your consent to the collection, processing, and/or transfer of your Personal Information.


If you believe we are unlawfully possessing your personal information, you also have the right to complain to your local data protection supervisory authority. You can find contact details here:


To request an accounting of your Personal Information, a correction or update to your Personal Information, deletion of your Personal Information, or to withdraw your consent to the collection, processing, and/or transfer of your Personal Information, please contact us at or (+1) 888- 422-5644. Once we have received notification that you withdraw your consent, we will no longer process your information for the purpose(s) to which you originally consented unless there are legitimate grounds for further processing which override your interests, rights and freedoms, or for the establishment, exercise or defense of legal claims.





In accordance with the privacy policy and all applicable federal and state law, we have put in place appropriate, commercially reasonable physical, electronic, and managerial procedures and security precautions to protect the security and integrity of your Personal Information and all other information that we collect from users of the Service. However, no Internet transmission is completely secure, and we cannot guarantee that security breaches will not occur. Without limitation of the foregoing, we are not responsible for the actions of hackers and other unauthorized third parties that breach our reasonable security procedures. This privacy policy is not intended to confer, nor does it confer, any rights or remedies to users.



On our website, we have implemented a “sharing” feature that allows our consumers to share product information and our website with their friends through social networking and other means. Should you decide to use our “sharing” feature through an e-mail, the e-mail address provided will not be reserved or saved in our directory or records to contact these individuals in the future - these email addresses will be used only to send that specific email.



The Service may contain links to other websites, cookies, or other materials from, or which may be operated by, parties other than Dendro, whose information practices may be different than ours. Dendro is not responsible for the privacy practices, the content or the actions of those third parties. This Privacy Policy applies solely to information collected by Dendro in connection with the Service.



We will retain your Personal Information in accordance with the appropriate statutory limitation periods as provided by all applicable law, or in other cases, for as long as such personal data is needed for the following reasons: as required by law or court order; as needed to defend or pursue legal claims; in line with industry codes of practice; and/or as required for legitimate business purposes.




Dendro will regularly review this privacy policy for compliance with all applicable laws, and may modify or amend this policy from time to time as necessary for compliance purposes. If we make any material changes, as determined by Dendro, in the way in which Personal Information or Web Tracking Information is collected, used, or transferred, we will notify you of these changes by modification of this Privacy Policy, which will be available for review by you at the Service. Notwithstanding any modifications we may make, any Personal Information and Web Tracking Information collected by Dendro from you will be treated in accordance with the privacy policy in effect at the time information was collected, unless we obtain your consent otherwise.



In the event that you wish to make a complaint about how have processed any Personal Information, or to contact us for any other reason, please contact us at or (+1) 888- 422-5644 and we will deal with your request as soon as possible. This is without prejudice to your right to raise a complaint with a relevant supervisory authority in the country in which you live or work, where you think we have infringed information protection laws.



Any person with a disability that prevents or restricts them from accessing this Privacy Policy through Dendro’s website may request a copy in an alternative format by contacting Dendro at or (+1) 888- 422-5644.



The Children’s Online Privacy Protection Act imposes certain requirements on website operators that have actual knowledge that they collect personally identifiable information from children under 13 years of age. Dendro does not knowingly collect or maintain personally identifiable information from persons under 13 years of age, and no part of the Service is directed at persons under 13. If you are under 13 years of age, then please do not use the Service. If Dendro learns that personally identifiable information of persons less than 13 years of age has been collected without verifiable parental consent, then Dendro will take the appropriate steps to delete this information. To make such a request, or if you have any questions or concerns about the Privacy Policy for the Service or its implementation, please contact us at or (+1) 888- 422-5644.



Dendro and its servers are located in the United States and are subject to the applicable state and federal laws of the United States. Those who choose to access the Service do so on their own initiative and at their own risk, and are responsible for complying with all local laws, rules and regulations. We may limit the Service’s availability, in whole or in part, to any person, geographic area or jurisdiction we choose, at any time and in our sole discretion. We do not represent or warrant that the Service, or any part thereof, is appropriate or available for use in any other jurisdiction. If you choose to access or use the Service, you consent to the use and disclosure of information in accordance with this privacy policy and subject to such laws.